Rob Metcalfe is the Chief Research Officer and Co-Founder at Signol. In this role, Rob provides Signol with the latest research on Markets, Public Policy, and Law.
Prior to Signol, Rob was the CRO & Co-Founder of The Behaviouralist and was a collaborator of MINDSPACE, the first influential report about the applications of behavioral economics. He has worked successfully with many large companies and organizations, such as Virgin Atlantic Airways, NATS Holdings, Uber, Sempra Energy, YMCA, British Gas, Viasat, the U.S. Social Security Administration, Chicago Bulls, and Oracle.
Rob is an Associate Professor at the University of Southern California and is featured in the Harvard Business Review, The Wall Street Journal, and the Financial Times. Rob’s work was cited in the Nobel Prize award in Economics to Richard Thaler.
Corporate safety culture consultant with 22 years experience in UK Royal Air Force; previously advised Cathay Pacific on Human Factors and CRM. Previous clients include Iceland air, SIA, Kenya Airways, Ethiopian, TAROM, Malev Hungarian, Oman Air, NetJets Europe, FlightSafety International among many others. Norman has also published two books: ‘Training Design in Aviation’ and ‘Building Safer Systems: A CRM Developers Handbook’, Ashgate.
Melvin is a seafarer and Captain who has worked on coastal ships, supertankers and offshore vessels. Himself an entrepreneur, he closely works with boards, start-ups & entrepreneurs to make new and emerging technology relevant to business. With nearly 30 years in the maritime industry, he is passionate about the impact of technology, innovation and environment on people.
Al joins Signol as a consultant Aviation Adviser bringing over 47 years of experience to the company. He spent over 20 years in the Royal Air Force as a fast jet pilot and senior staff officer. He is a graduate of both the Jaguar Qualified Weapons Instructor course and the United States Air Force Fighter Weapons School. After leaving the Military, he joined Cathay Pacific Airways and spent 23 years flying both Boeing and Airbus aircraft before retiring as a Senior Captain on the Boeing 777. Since leaving Cathay Pacific, he has used his experience to conduct safety audits of major airlines.
Jamie Ainsworth has worked within commercial Aviation for the last twenty years. Jamie has a long history working in a variety of roles from: Cabin Crew, Flight Operations, Operations Duty Manager and managing a startup and launch of eighty network destinations from Dubai. Over the last six years in Virgin Atlantic, Jamie has lead multiple teams, including Flight Planning, Navigation Services, Flight Operations Engineering, Fuel Efficiency, EFB and Flight Operations Technical Authoring. His current role is that of Head of Safety (Nominated Person – Safety Manager) which he has held since September 2018. Jamie also holds a Private Pilots Licence.
Captain Andy Greig MRAeS is an experienced airline training captain, with a flying career spanning over three decades of military and worldwide commercial operations. With an MSc in Air Safety Management, he specialises in the risks associated with human decision-making in safety critical systems, with a particular interest in mitigating the adverse effects of fatigue. He is a trained accident investigator, and a member of the Royal Aeronautical Society.
Eddy is a Research Fellow at the Oxford University Centre for Business Taxation. He completed his PhD in Economics at the London School of Economics. His research interests include public economics and development economics.
Will holds a BSc in Civil Engineering and an MSc in Building Surveying. He entered the RAF as a pilot after university, flying VC10s in the air refuelling role. After 10 years of military service he joined the civil airlines, flying Boeing 747s, 757s, 767s and Airbus A320s and A321s, both short haul and long haul. Since 2011 he has also been involved in Flight Safety, as an occurrence investigator, risk register reviewer, and other aspects of airline Safety Management Systems. He joined Signol in 2020 in an advisory role.
Danielle holds a BS in Aviation Management and has flown professionally for 20 years. She served as Captain in both the airlines and corporate aviation. Danielle is also a Certified Nutrition Counselor and Lifestyle Educator. She owns her own business and has experience coaching elite athletes, corporate executives, and pilots on the path to optimum wellness. She has uniquely combined both interests to educate pilots, flight attendants and corporate flight departments of the importance of health and nutrition in the aviation industry. She is very familiar with the specific challenges of flight crews and instructs on how to identify unhealthy behaviors. Danielle has been the keynote speaker for the National Business Aviation Association Conferences on the topic of wellness and the importance of implementing a Health & Wellness Program at airlines and flight departments.
Software using behavioral economics and data science to cut fuel waste and save firms millions of dollars.