We kicked 2021 off by working alongside aviation leaders on the ATI-Boeing accelerator program, co-sponsored by Boeing and GKN Aerospace, in partnership with Rolls Royce. Having completed our whirlwind twelve weeks with the experts, here’s a look at our experience:
Complementary skills, complementary systems: The companies we met provide airlines with excellent data analytics and infrastructure. Signol offered these systems a behavioral layer and communication service - the final mile to engage and motivate users to improve their performance. During the program, we established the technical feasibility of integrating Signol with existing airline systems. Up next: Testing our combined capabilities with an airline!
Use cases galore: Coinciding with our feasibility research in other transport industries, the program sponsors demonstrated the grand scope of use cases for Signol, from manufacturing to military. As we highlighted in our interview with the ATI-Boeing program team, we’ve dealt with the repercussions of the pandemic for aviation by exploring new verticals. In short, if an individual or team is making routine and measurable decisions, then Signol can help.
Always more to learn: We received over 70 hours of MBA style coaching on how to build a successful startup. Some of our favorites include B2B sales and growth lessons from Patrick Collins at Startup Wise Guys + Prospect Labs, nuggets on raising investment from Jon Bradford, sessions on diversity and team culture by Lyndsey & Lynsey at 50:50, and mentorship on financial strategy from Johanna Campion. We’re excited to put all of this to practice.
Our first virtual Demo Day: Wrapping up our time on the program, Jay Ramsay and I filmed a short presentation on Signol and where we’re headed next. Check it out here: ATI-Boeing Accelerator - 2021 Demo Day.
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Signol is a software platform that draws on insights from behavioral economics to encourage employees to make more efficient decisions. Signol provides personalized feedback through multiple communication channels, as well as data analysis for managers. In aviation, Signol aims to use behavioral "nudges" and incentives to reduce pollution and fuel waste and cut operating costs.